Wednesday, March 28, 2012

Tactics to Get More Bids and Sales With Your eBay Auction

By Brandon Lee


You never know how profitable an eBay auction might be, as long as you research your market and choose popular items.

Yet you have to do more than just list your item. If you want to receive the right kind of bids and actually end up selling your product, you should know how to optimize it effectively. Optimizing your auction isn't rocket science, you just need to know which parts of it to focus on. Besides that, once you learn the basics of auction optimization, you will be able to replicate the process in all your other auctions.

Try the best you can to initiate more new auctions as fast as possible. A lot of people list their auctions for the whole seven days, so you can have some in less amount of time such as three or five. This way your auction listings will come up closer to the top of the "Auction Ending Soon" list and also the "Best Match" list. When people want an item right away, they don't want to wait till the auction ends. Many times people won't even bid until there is a day or two left for it to end. So this will be a call between selling more items versus paying more the fees for scheduling. Also, you need to focus on making your auction listings as impressive and eye catching as possible. You are competing with a large number of auctions on eBay that are probably selling items similar to yours, which is why it's essential to set yourself apart with the quality of your listing. Many sellers use templates that give their auctions a quality appearance, and you can find these for sale on many websites. If you want to control all the details in your listing, you have to know some HTML, which isn't too hard to learn. However you do it, don't forget that your listings have to look appealing to buyers and stand apart from the competition.

You want potential bidders who may be scanning your listing to quickly understand it, and the best way to accomplish this is by writing brief paragraphs to discuss your item and make use of bullet points to summarize the main points. Internet users prefer material that's neat and concise, and you may lose bidders if you write in long paragraphs. By making your auction listings easy to read, you'll attract more interest. The more specific you are when you describe your product, the better your results will be. Use the description area to give eBay bidders as complete a picture as possible of your item. It's better to include too much information than not enough when describing an item. People aren't really comfortable buying a product that doesn't go into detail in the description; being vague will affect your overall sales and not give you the best returns.

One tried and tested method to cut costs typically is online shopping bidding. Some buy laptop computers while others go for cheaper gear.

The above tips on optimizing your auctions on eBay aren't hard to implement, but they can make a real difference. Your main goal in auction optimization is making it simple for buyers to find the products you're selling so your auctions get more action. The main thing to remember is to test your results and keep track of what works and what doesn't, so you can make your auctions ever more profitable.




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