Tuesday, October 18, 2011

Exploring The Many Benefits of Video Marketing

By Janah Legaspi


Online videos have been around for a long time. If you need assistance creating quality targeted videos contact a Atlanta video company.

Thanks to Youtube and other video sharing sites, the growth of video traffic has been massive in the past few years. It is said that people watch more footage on the internet than they do on television. With each passing day, the popularity of videos increases and this is good for us Internet marketers. Each year, a new set of short lived techniques jump out of nowhere but quickly disappear. Some of them are paid and some them are free. You can't find another free method that has the same potential that video marketing does. What other way do you know of engaging someone and having them so interested in the content you are sharing that they have no other choice but to visit your site?

An interesting fact is that content gets indexed by search engines different from the way videos are indexed. What that means in terms of duplicate content is that you won't have the identical concerns you normally would have. So for example if you submit the same articles to many directories they will not all show up due to duplicate content filtering. On the other hand, videos are not only indexed but also help you create an effective link building campaign. For assistance in creating compelling videos get in touch with Atlanta videography.

One of the most evident benefits of video marketing is that it helps you create trust. You can easily get your viewers to set you in a league of your own by creating videos that speaks to their needs and wants on a personal level, then giving them free information that will actually help them solve their problem. Gaining the trust of a potential customer has to be your priority in online marketing.

Gaining trust is very easy with video because you can humanize them. They come to know that you are a real person and you are genuine, so this brings in the additional comfort factor.

Properly marketed via social media, you can develop a nice following of people for your video blogs. The one important thing you'll need to do is regularly create videos to keep the content fresh for your visitors. You can easily add a video every few days and update your visitors about it through an RSS feed. You could easily set yourself apart from all the others because you don't see a lot of them.

It'll be fun to test, and you can achieve long term good results.




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