Wednesday, November 2, 2011

Reasons Why People Don't Buy From You

By Will Schlepinger


When people don't buy from you, they don't want what you have to offer.

They may need it, but they don't want it.

What you have to do is to target your market to those who show that they do want your product or service. If you follow this advice, you'll profit in a short time.

Target marketing. Promote your business exclusively to people likely to have a strong desire for the benefits provided by your product or service.

Usually, money isn't the reason for not purchasing. They usually do not buy because they decide buying something else is more important to them.

You can boost your sales by making others see that they will benefit if they buy from you.

Only you can get people and business to see that your products or services will benefit them. For consumers and businesses, money is usually not the problem. They just avoid what you have because they have more important things to buy.

What big problem can you solve for prospects in your targeted market? Make it real to them how they'll feel when your product or service eliminates that problem. Use postcards to communicate how they can get their problem solved. They do not want to buy and then find out that your product or service would not solve their problem. They would not want to feel ripped off or stuck in the same problem.

You must take away their risk in doing business with you.

Show them that they can trust you.

If you don't do this, you'll lose business.

If you do all these, guess what will happen? People will buy from you like there's no tomorrow. You'll see.




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