Saturday, November 26, 2011

Basecamp Review for Internet Marketers That Outsource to Freelancers

By Fernando Haack


Beginners will find out soon enough that Basecamp is one of the best tools for online marketers. The simple interface will impress even the most picky marketer. It is generally easy to use, with no bulky downloads. Here is a short review of what Basecamp is all about.

Your projects will be set up in an organized way on Basecamp. The main difference between this system and other management software out there is the ease of use. Tired of having to install a bulky program in your hard drive? Basecamp won't require this. Just open the browser and start organizing your marketing team.

Set up quickly. Start with a first project then create some more, for every website you own. Each project can be accessed using a different tab so it's not a jumble of tasks of projects that you have to sort out . Plan a hierarchy for the people in your team. Your employees can report on Basecamp as soon as you give them their login IDs.

For each project, you will assign people responsible for various tasks. You can easily figure out who reports to who. You can be the head of the project, with more people under you. You can easily access the whole team or individual members.

Delegating project tasks to people is easy. You can also make changes instantly. Say a freelancer quits mid-way, you can easily change the way the project is set up. A message board that can inform all members of the team about the changes is also available. It's that easy.

If your projects are arranged well, you can cut your work time. There is also a way to check who has not been sending updates. There are message boards that you can set up for your team to freely talk. Like a real office, you can post a message saying only project-related issues should be brought up.

File uploading and downloading is lightning fast. These files can be resources that you want everyone to learn. The flow of work can be very smooth on Basecamp. The files can stay in one project for as long as you want. You can also use the system to send direct emails to non-responsive team members.




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